The Microbrewers’ Handbook

Description

Now the UK brewing industry has over a 1,000 breweries across the country all producing incredible local beer for local people the use of, where possible, local ingredients. The beer drinker has fallen back in love with knowing where their beer has come from and delights in a connection to what they perceive as “their” brewery.

Are you setting up a Microbrewery?

If you are reading this book it probably means you are considering joining the ranks of those who have chosen to set up a brewery, while incredibly welcoming, most already in the industry will, almost without exception, advise you against doing so. I would also caution against rushing headlong into it. The last 30 years is littered with those who have not carefully planned their business. You are going to not just need to be a great brewer but will need to understand business, sales, purchasing, retailing, design, engineering, HR, health and safety, floor scrubbing and drain unblocking.

A Lot to learn to develop into a microbrewer

The list of what you are expected to know seems endless but if you have buckets of entrepreneurial spirit and a love of learning something new on a daily basis You’re going to succeed and love every minute of it. If you think it’ll be easy, make you filthy rich or that you know everything there is to know about it I would heartily propose googling “other idea.”

Let this microbrewers handbook be your guide

This guide will undoubtedly provide you with a fabulous reference document and sets out clearly how to go about taking your acorns and moving towards treedom, but never be afraid to ask. Advice is freely available from many different sources, and as chairman of SIBA and with 20 years as a member of Council it would not be surprising if I recommended joining. This connects you to a network of people who have all been in the same position as yourself. It also gives you access to technical, legal, training, commercial and political assistance. That said don’t ignore other sources of advice, from the local Chamber of Commerce to the local branch of CAMRA, all will assist to build a picture of where your business will fit in.

In spite of everything when you have grafted your way towards your dream, never disregard why you are doing it. It is the pleasure of tasting your own produce, or even better seeing your customers nods of approval as they taste your wares that makes everything seem worthwhile.

[amz_corss_sell asin=”0956268196″]